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Cookie Consent Checker

Tick the cookies and trackers you use and where your visitors are.

Your cookies and trackers
Which do you use?
Your visitors
Where are they?

EU and UK: consent first

Article 5(3) of the ePrivacy Directive (and regulation 6 of the UK's PECR) requires consent before storing or reading cookies on a device, unless they are strictly necessary for a service the user asked for. GDPR sets the standard for that consent: freely given, specific, informed, unambiguous — and as easy to refuse as to accept.

UK: the 2026 exemption

Since 5 February 2026, the Data (Use and Access) Act 2025 lets UK sites set some analytics and functional cookies without consent — only if they are used solely for aggregate statistics to improve the service or to adapt it to the user's preferences, any provider uses the data only for that, and users get clear information and a simple way to object. Advertising and social-media cookies still need consent.

California: opt-out

California does not require prior consent for cookies, but covered businesses that use ad pixels for cross-context behavioural advertising must offer a "Do Not Sell or Share" opt-out and honour Global Privacy Control signals.

Frequently asked questions

Do analytics cookies need consent?

In the EU, generally yes. In the UK, not since 5 February 2026 if they are used only for aggregate statistics to improve your service, the provider does not use the data for its own purposes, and users can object easily.

Is a 'by continuing to browse you accept' banner enough?

No. EU/UK consent requires a clear affirmative action.

Do I need a banner if I only use essential cookies?

No consent is needed, but you should still explain them in your cookie or privacy policy.

Last verified: 2026-10-11. Sources: official legal texts on EUR-Lex, legislation.gov.uk and the California Privacy Protection Agency; see the law library for each law's sources.